Head of Special Marketing Projects
Global Director of Business Development
In your nomination, please tell us about this outstanding member and how he/she encouraged other members to get involved; provided creative ideas related to programming; aided in new member recruitment; and aided in new sponsor recruitment. Describe how this member has demonstrated leadership and has been actively involved with LMASE or a Local Steering Committee. The LMASE Board of Directors will evaluate the entries and select a winner, who we will recognize at our Regional Conference on September 13 – 15 in Charlotte. Submitting a nomination for Member of the Year is COMPLIMENTARY!Submit Your Nominee
In your nomination, please tell us about your Local Steering Committee and how it has encouraged its members to get involved; provided creative programming; increased membership; and increased sponsor recruitment. Describe how this Local Steering Committee has demonstrated innovation and growth, as well as how it has provided value to its members. The LMASE Board of Directors will evaluate the entries and select a winner, who will be recognized at our Regional Conference on September 13 – 15 in Charlotte. Submitting a nomination for City Group of the Year is COMPLIMENTARY!Submit Your Nominee
What are the categories for submissions and what types of projects fall into those categories?
Advertising: Sub-categories: Single ad (print, billboard, radio, TV, or online); Campaign (minimum of three different ads or one ad promoted through various media channels)
Business Development: Attorney coaching, business development training programs, business plans, sales and networking techniques, including cross-selling initiatives, and competitive intelligence.
Business of Law: Firm and practice strategy and planning, including market research analysis and studies, profitability and pricing, talent management, and knowledge management tools/projects.
Client Services: Internal and external client communications and feedback, project management, process improvement, and industry and client team management.
Community Relations: Charitable and community service programs and pro bono projects aligned with strategic marketing initiatives.
Events: Open houses, networking events, event invitations and educational webinars or seminars.
Identity: Trademarks, logos, identity and style guides, integrated branding programs, promotional giveaways, tradeshow booths, etc.
Marketing on a Shoestring: Programs conceived of and executed exclusively with in-house resources, or with outside expenses of less than $500 (including both in-house staff and outside vendor costs).
Media Relations Campaign: Press releases, news conferences and other non-paid media coverage, as well as media training.
Promotional and Collateral Materials: Newsletter or Alert (internal or external); Holiday Card
Social/Interactive Media: Mobile applications, QR codes, RSS feeds, social media programs (using web-based interactive and social networking tools such as Facebook, Twitter, LinkedIn, YouTube, etc.).
Websites: Refresh, rebrand or total overhaul.
What timeframe is eligible for submission?
Any work produced to promote or market the services of a law firm between September 2016 and August 2017 is eligible to enter.
Who can enter?
Either a law firm or a service provider may submit entries. However, consultants and vendors must provide written approval from the law firm on firm letterhead.
How much does it cost to enter?
Cost is $80 per entry.
I have so many great projects to choose from; can I submit them all?
If you submit multiple entries, you receive a 10 percent discount! Please note that you must pay by check to receive the discount. Please submit a separate entry for each project.
How can I pay?
You can pay with a credit card through PayPal or by check. If you are paying by check, the check must be received by August 7, 2017. Please make checks payable to “LMASE” and send checks to: Jennifer Brinkley, 4978 Country Wood Trail Hoschton, GA 30548.
What is the deadline?
Deadline for entries is 6:00 p.m. Eastern on Monday, August 7, 2017.
How will I know if I won?
Winners will be recognized at the LMASE Regional Conference Your Honor Awards Presentation on Thursday, September 14.
What if I really want to send in a hard copy to enhance my submission?
Please don’t! Sending in hard copies will automatically disqualify your submission.